Social Media Strategy for B2B Brands – with Andy Lambert from ContentCal

<p>https://www.youtube.com/watch?v=na3XGYIVWn0</p><h3>Is it possible to make your B2B brand popular on social media?</h3><p>It seems a lot easier to be on social media as an individual or as a personal brand – or even a B2C brand, compared with a B2B brand. But is social media really that more difficult for B2B brands? And what precisely should B2B brands be doing on social media?</p><p>We’ll find the answer to those questions and more from today’s guest - a man who counts the NHS, Virgin and Specsavers among his clients. He’s one of the founding team and Director of Growth for <a href="https://twitter.com/contentcal_io" target="_blank">ContentCal</a> - a content marketing platform that’s used by over 40,000 businesses around the world. Welcome to DMR, <a href="https://twitter.com/Andy_R_Lambert" target="_blank">Andy Lambert</a>.</p><p>Andy shared <a href="https://twitter.com/davegerhardt" target="_blank">@davegerhardt</a> as a top B2B marketer, <a href="https://twitter.com/veedstudio" target="_blank">@veedstudio</a> as his 'Secret Software', <a href="https://twitter.com/copysmith_ai" target="_blank">@copysmith_ai</a> &amp; <a href="https://twitter.com/DescriptApp" target="_blank">@DescriptApp</a> as his 'Next on the List' and <a href="https://twitter.com/LouisSlices" target="_blank">@LouisSlices</a> as his 'Magical Marketer'.</p><p>Enjoy!</p>