Social Media Roundtable: 2021 Predictions & Tips with Alexa & Natalie of Content & Cocktails

<p>Today’s episode is a Working Girl Talk first - a social media and marketing roundtable with Alexa and Natalie of <a href='https://podcasts.apple.com/us/podcast/the-content-cocktails-marketing-career-podcast/id1523376488'>Content & Cocktails</a>!</p> <p>A group of marketing working girls talk their favorite social media hot topics and discuss where they think these trends are going in 2021.</p> <p> </p> <p>In this episode, we discuss:</p> <p>TikTok:</p> <ul><li style="font-weight:400;">Why TikTok blew up in 2020</li> <li style="font-weight:400;">What does success look like? </li> <li style="font-weight:400;">Fave TikTok accounts</li> </ul> <p>Instagram Reels:</p> <ul><li style="font-weight:400;">Will it last?</li> <li style="font-weight:400;">Facebook’s past with new features</li> <li style="font-weight:400;">Do's & don’ts of Reels</li> </ul> <p>Influencers:</p> <ul><li style="font-weight:400;">How the industry has changed this year</li> <li style="font-weight:400;">TikTok’s challenges for influencing</li> <li style="font-weight:400;">Who is doing influencer marketing well?</li> <li style="font-weight:400;">Is it too late to become an “influencer”?</li> </ul> <p>Digital community building:</p> <ul><li style="font-weight:400;">Creating brand evangelists</li> <li style="font-weight:400;">Facebook groups, yay or nay?</li> <li style="font-weight:400;">Biggest mistake made in Facebook Groups</li> </ul> <p> </p> <p>FOLLOW:</p> <p>Alexa (<a href='https://www.instagram.com/alexa_gberg/%20'>@alexa_gberg</a>), Natalie (<a href='https://www.instagram.com/natalieepeterss/'>@natalieepeterss</a>) and <a href='https://www.instagram.com/contentandcocktails/'>@contentandcocktails</a></p> <p><a href='https://www.instagram.com/workinggirltalk/'>@workinggirltalk</a></p>