Social Media Is Bullshit and Here's Why with BJ Mendelson

<p>Most companies get the customer experience all wrong&mdash;they're too busy drowning in marketing data to see the bigger picture.</p> <p>In episode 67 of the podcast,&nbsp;author BJ Mendelson stopped by to discuss his views on why most consumer data is worthless and how marketers should take a step back to focus on the product when it comes to building a thriving brand.</p> <p><strong>***</strong></p> <p data-w-id="2bb88c54-8043-d6be-46a8-295c98e04d67" data-wf-id="[" data-automation-id="dyn-item-podcast-intro-input">Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter:&nbsp;<a href="https://www.everyonehatesmarketers.com/links">EveryoneHatesMarketers.com/links</a>&nbsp;</p>