Should You Run a Black Friday Deal?

<p>It's that time of year again-- all the big stores, and even small business owners, are getting together their Black Friday, Cyber Monday, and Holiday steals and deals campaigns.</p> <p>Maybe you've seen your favorite accounts beginning to mention their deals for the rest of the year, and you're wondering... should I be doing that, too?</p> <p>This episode breaks down a few of your options, what you should consider, and what to definitely include if you decide to run a promo this year.</p>