Should You Rebrand Your Logo? | Ep. #929

<p><span style="font-weight: 400;">In episode #929, we discuss whether you should rebrand your logo. Tune in to hear if a rebranding is worth the trouble.</span></p> <p><span style="font-weight: 400;">We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress</span> <a href= "http://marketingschool.io/stats/"><span style= "font-weight: 400;">here</span></a><span style= "font-weight: 400;">!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><span style="font-weight: 400;">[00:27] Today’s Topic:</span> <em><span style="font-weight: 400;">Should You Rebrand Your Logo?</span></em></li> <li><span style="font-weight: 400;">[00:36] Slack recently rebranded their logo.</span></li> <li><span style="font-weight: 400;">[00:52] We are either neutral or against it.</span></li> <li><span style="font-weight: 400;">[01:17] People think the new logo looks like a swastika.</span></li> <li><span style="font-weight: 400;">[01:42] In general, think about how rebrands have gone historically.</span></li> <li><span style="font-weight: 400;">[02:00] Single Grain recently rebranded.</span></li> <li><span style="font-weight: 400;">[02:10] They created a story around the new logo and it fits their image more than the other one.</span></li> <li><span style="font-weight: 400;">[02:40] Eric and his team wanted to rebrand.</span></li> <li><span style="font-weight: 400;">[02:52] They wanted their logo to look more like a grain.</span></li> <li><span style="font-weight: 400;">[03:10] People really liked their rebrand.</span></li> <li><span style="font-weight: 400;">[03:22] Instagram rebranded.</span></li> <li><span style="font-weight: 400;">[03:33] People don’t like change and Eric didn’t like it himself.</span></li> <li><span style="font-weight: 400;">[04:00] If you think the rebrand is going to help your business, it probably won’t.</span></li> <li><span style="font-weight: 4