Sheri Allain has a dilemma. Sell, scale or franchise

<p>As a mother, Sheri Allain wondered why there wasn’t more focus on STEM for children, especially girls and why her children’s school had nights devoted to drama, music, arts and crafts, but not one on technology.</p> <p>So Sheri created CODEZILLA to provide hands-on coding classes, camps and parties, and lunch and after school programs for kids ages 4 - 14.</p> <p>And Sheri’s business takes off as she isn’t the only parent asking the questions.</p> <p>And then COVID-19 hits and hands-on becomes virtual? Sheri transforms her business only to find parents all over the world knocking at her door!</p> <p>Has the business become too big and complicated? Sheri asks our experts Bruce Croxon one of Canada’s most successful entrepreneurs, Ken Wong one of Canada’s leading business professors and Paul daSilva RBC’s leading franchise expert for help. Should she sell, scale or franchise? After listening to her story and their advice what would you do?</p> <p>Presented by RBC.</p> <p><span style="text-decoration: underline;"><strong>The perfect mix (01:22)</strong></span><br /> Sheri’s has both educator and entrepreneurial DNA flowing through her blood, her one grandfather was a Prairie school teacher and the other a successful businessman. With this and her desire to provide more STEM activities for school kids, Sheri continues the family legacy and starts her business, <a href= "https://codezillakids.com">Codezilla</a>, a business teaching kids to code. 
</p> <p><strong><span style="text-decoration: underline;">The beginning - Hello World (03:51)</span></strong><br /> Hiring her first instructors in 2017, Codezilla immediately takes off - forty kids in four hours - first testing the idea and then quickly transitioning to charging for it once she realizes the demand is real. Initially reluctant to be the face of the brand, Sheri realizes that her opinion and points of view are valued by many and makes the switch to be front and centre. Codezilla is now in over 40 schools across the Greater Toronto Area (GTA).</p> <p><span s