Shaw Brothers - The Experience Economy

<p>When <a href="https://www.cirquedusoleil.com">Cirque de Soleil</a> files for <a href= "https://www.cbc.ca/news/canada/montreal/cirque-du-soleil-bankruptcy-1.5631354"> bankruptcy</a> protection you realize how fast the sun has set on the event business. To find out what it will take to stage a comeback I chat with brothers David and Stephen Shaw , who are Canadian born, and have become global thought leaders in different segments of the event business.</p> <p><a href="https://www.linkedin.com/in/david-shaw-47393228/">David Shaw</a> is the Senior Vice President, International and Content at <a href="https://www.ufc.com">UFC</a>. David talks about the importance of being first.</p> <p><a href= "https://www.linkedin.com/in/stephen-shaw-98170019/">Stephen Shaw</a> is the co-founder of <a href= "https://roundroomlive.com">Round Room</a>, his resume includes producing for the Rolling Stones, Oprah, Broadway Productions and major touring exhibits like Jurassic Park. Stephen talks about how the concept of immersive experiences will change because of COVID and through technology.</p> <p>In this exclusive I chat with the Shaw Brothers about their upbringing, I seek their insights into the world of entertainment and putting smiles on people’s faces, and ideas on how Canada can stop the drain of talent like these two.
</p> <p><br /> <span style="text-decoration: underline;"><strong>What advice can you give parents to kind of bring up and raise the kids? (01:07)</strong></span><br /> - Kids need to understand the value of the dollar and the value of hard work<br /> - Respect and not only respect for your contemporaries and your peers, but respect for people of all ages, races and ethnicities
</p> <p><strong><span style="text-decoration: underline;">What is considered exceptional in the experience economy? (02:29)</span></strong><br /> - Creating a balance between your audience, the content and accessibility<br /> - Incorporating experiences that appeal to your fans, both the hardcore and casual fans<br /> - Diversifying the