SEO: Taking Competitor Analysis beyond Benchmarking with Diana Richardson from SEMRush

Diana is the Social Media and Community Manager for the SEO Unit at SEMRush – which means she spends every day helping site owners improve their SEO performance. She’s been both helping others and doing digital marketing herself – including managing SEO - since 2006! We're getting into how you can learn from your competitor's SEO efforts to improve your SEO performance saving you time, and improving your results. Get all the links and resources we mention at https://keepoptimising.com/?utm_source=captivate&utm_medium=episodenotes (KeepOptimising.com) Register now for the FREE eCommerce MasterPlan Virtual Summit 2021 at https://keepopt.com/summit (keepopt.com/summit) Episode sponsored by https://www.klaviyo.com/?utm_source=podcast&utm_medium=referral&utm_campaign=masterplan (Klaviyo) This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy