Selling without a Pitch

<p>Can you sell without a pitch? I believe you can. I sell by doing good work, sharing value, and being kind. Not traditional sales techniques, but that's how I've built a loyal client base.</p> <p>--</p> <p>Please leave a review and subscribe so you never miss an episode!</p> <p>Connect with me through your favorite platform: <a href='https://pods.link/aardvarkgirl'>https://pods.link/aardvarkgirl</a></p> <p>--</p> <p>In my opinion, selling is one of the necessary evils of running a business. Whether you’re pushing a product, a service, or both, you have to let people know you’re out there if you want them to buy. But many of us don’t like it, aren’t comfortable with it, or just aren’t interested in being salespeople. Is it possible to sell without a pitch? I believe it is.</p> <p>The stereotypical idea of sales involves the car salesman approach where someone is aggressively trying to convince you that you need that thing right now and if you walk away you’re ruining your life. It’s the barrage of LinkedIn requests where as soon as you accept, before any real engagement has occurred, the person sends you a message asking, or sometimes telling, you about how they can help you. Or in the current day where it seems everyone is a coach and has taken the same courses about how to sell, it’s the person who offers a free webinar where you join, listen to them talk for 30 minutes without really saying much, and at the end they offer their secrets if you buy their course or join their group – which, of course, is usually thousands of dollars but if you sign up today you can get it at a massive discount. And, even if you don’t, you’re going to get bombarded with emails and last chance offers until you have no choice but to mark as spam and wonder how you got bamboozled again, thinking you might get some helpful tips for free. It makes me cringe.</p> <p>Look. I get it. These are all proven sales techniques that have worked for a lot of people. I’m not negating that. It’s just not my style. It works for plenty of peo