Sarah Newcomb: 'I Love Rules of Thumb'

<p>Our guest on the podcast today is Sarah Newcomb, director of behavioral science at Morningstar. In her role she works to integrate the findings of her research into Morningstar financial management applications and tools. Before joining Morningstar in 2015, Sarah earned her doctorate in behavioral economics from the University of Maine, where her work focused on the psychological barriers to sound personal money management. She's the author of <em>Loaded: Money, Psychology, and How to Get Ahead Without Leaving Your Values Behind</em>. Sarah also holds a bachelor’s degree in mathematics from Salem State University, a master's degree in financial economics from the University of Maine, and a master’s certification in personal financial planning from Bentley University.</p><p></p></p><p><p><strong>Background</strong></p></p><p><p><a href="https://shareholders.morningstar.com/investor-relations/governance/board-of-directors/person-details/default.aspx?ItemId=2fe1bca7-d8c6-4bff-9733-71950085c4b9" target="_blank">Bio</a></p></p><p><p><a href="https://www.amazon.com/Loaded-Psychology-without-Leaving-Values/dp/1119258324/ref=sr_1_1?crid=7DQ1HNH6W4Z2&dchild=1&keywords=sarah+newcomb&qid=1628539461&s=books&sprefix=sarah+newcomb%2Caps%2C195&sr=1-1" target="_blank"><em>Loaded: Money, Psychology, and How to Get Ahead Without Leaving Your Values Behind, </em>by Sarah Newcomb</a><em></em></p></p><p><p><strong>Financial Education</strong></p></p><p><p>“<a href="https://www.morningstar.com/articles/944009/smart-shortcuts-for-the-good-enough-investor" target="_blank">Smart Shortcuts for the Good-Enough Investor</a>,” by Sarah Newcomb, Morningstar.com, Sept. 3, 2019. </p></p><p><p>“<a href="https://www.morningstar.com/articles/1018470/can-a-rule-of-thumb-be-a-shortcut-to-financial-well-being" target="_blank">Can a Rule of Thumb Be a Shortcut to Financial Well-Being?</a>” by Samantha Lamas, Morningstar.com, Jan. 25, 2021. </p></p><p><p>“<a href="https://www.findevgateway.org/sites/default/files/publications/files/mfg-en-paper-keep