Sales Funnels Simplified

<p>So, what is a sales funnel? You know you need one, but you’re not exactly sure what it is or how to build one. Don’t worry, we got you!</p> <p>We’re breaking down how sales funnels work, going through it step by step, and sharing examples for different types of businesses. By the end of this episode, you’ll be a Sparkly sales funnel know-it-all!</p> <p> </p> <p>TIME-STAMPED SHOW NOTES</p> <p>0:45 Meg’s sparkly moment of the week.</p> <p>1:15 Lauren’s sparkly moment of the week </p> <p>3:40 What is a sales funnel?</p> <p>5:00 The first step: Awareness — the customer realizes they have a problem.</p> <p>6:20 Step two: Interest — the customer is looking for solutions to their problem.</p> <p>7:00 Step three: Consideration — the customer is deciding if your products or services can solve their problem.</p> <p>8:50 Step four: Purchase — this is where the sale happens!</p> <p>9:25 Step five: Post-purchase — keep customers happy and build brand loyalty.</p> <p>10:50 An example of a social media sales funnel.</p> <p>12:05 How SEO and Google can function at the top of your sales funnel. </p> <p> </p> <p>LINKS WE MENTIONED</p> <p><a href='https://soundcloud.com/fleetmacwood'>Fleetmac Wood Soundcloud</a></p> <p><a href='https://www.hotjar.com/conversion-rate-optimization/glossary/sales-funnel/'>Sales Funnel Visual</a></p> <p><a href='https://view.flodesk.com/pages/614e5e13337f1c2aacf52afc'>Discover Your Dream Customer Workbook</a></p> <p> </p> <p>Did you enjoy this episode? If so, it would mean so much to us if you left a review. Reviews will help this podcast grow and we can make the world a little more Sparkly!</p> <p> </p> <p>LET’S CONNECT</p> <p>Follow us on social media <a href='https://www.instagram.com/yoursparklybrand/'>@yoursparklybrand</a></p> <p>Is there a topic you’d like us to cover in an upcoming episode? Are you a business owner who wants to join us on the podcast to share your story? Send us an email at <a href='mailto:hello@yoursparklybrand.com'>hello@yoursparklybrand.com</a> to g