S4E1 - The key to founder led sales to profitability with Michael Martocci

<p>The key to founder-led sales is to improve the product/services faster, which is revenue growth. The key to transitioning to from founder-led sales to a salesperson is not letting them sell for 90 days. The key to upselling in founder-led sales, ask for feedback - those conversations lead to more extensive discussions about other problems we might be able to solve for them.</p> <p>Michael Martocci joins us and shares his thoughts and insights on this and more.</p>