S4 E3: Taking Your Brand to the Next Level with Jeremy Weber

<p class="MsoNormal"><span style= "font-size: 14.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-family: 'Times New Roman'; color: #0e101a;"> No matter what profession you’re in, there’s never been a better time (or more important time) to independently build your own brand. Financial advisors might not see that as a priority to their business, but building a brand can increase credibility and awareness for the work you do. </span></p> <p class="MsoNormal"><span style= "font-size: 14.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-family: 'Times New Roman'; color: #0e101a;"> With this in mind, we’ve invited a marketing expert onto the show today to share brand strategies and identify the areas where advisors should focus. Jeremy Weber is the Director of Brand Strategy Services at the Brand Builders group, where he’s focused on building personal brands and his work has supported best-selling authors, celebrity influencers, and even a Shark Tank investor.</span></p> <p class="MsoNormal"> </p> <p class="MsoNormal"><strong><span style= "font-size: 14.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-family: 'Times New Roman'; color: #0e101a;"> Here’s some of what you’ll learn from this episode:</span></strong></p> <ul> <li class="MsoNormal"><!-- [if !supportLists]--><span style= "font-size: 14.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-family: 'Times New Roman'; color: #0e101a;"><span style="font-family: Arial, sans-serif;">How a public sector job early in his career led him into the entrepreneurial world. </span><strong><em><span style= "font-family: Arial, sans-serif;">(4:44)</span> </em></strong></span></li> <li class="MsoNormal"><span style= "font-size: 14.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-family: 'Times New Roman'; color: #0e101a;"> What is Brand Builders all about? <span style= "mso-spacerun: yes;"> </span><strong><em>(13:48) </em></strong></span></li> <li class="MsoNormal"><span style= "font-size: 14.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-fami