S1E26 - Product + Marketing + Sales with Chris Orlob of Gong

<div class="gmail_default">There are a few things <span class= "il">Chris</span> Orlob knows. <span class= "il">Chris</span> knows about sales. <span class= "il">Chris</span> knows about product marketing. And <span class="il">Chris</span> knows he's not Neil Peart, but he loves to drum. </div> <p><br /> In this episode with <span class="il">Chris</span>, we sit down and talk about his passions which include all 3<span class= "gmail_default">.</span><span class="gmail_default"> He's a self-described marketer in a sales person's body.  He spent the last few years at Gong focusing on product marketing. Then after a while, he decided to move back into sales in a leadership role and is now running a sales team. <br /> <br /> In this episode you will learn from <span class= "il">Chris</span>:<br /> <br /> 1. What is the problem with product marketing?<br /> 2. How product marketing really supports sales?<br /> 3. Owning the position of leadership in the mind of the customer<br /> 4. Training vs. Coaching<br /> 5. Why you cannot scale dependency</span></p>