S06 EP42: Email and SMS Readiness for BFCM / Q4 - Expert Panel at Commerce Accel Conference

<p>Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Will Laurenson, with Chase Dimond, Rytis Lauris and Jessica Totillo Coster among the expert panel.</p><p><br></p><p>Black Friday and Cyber Monday (BFCM) are almost upon us. And the competition this year is going to be intense. While there are many more online shoppers than ever before, there are more than ever stores competing for those shoppers. You’ll be competing against old and new eCom stores and also brick and mortar stores who’ve gone online during the pandemic. The hows, whats and whens of your communication could make or break your business during this BFCM. </p><p><br></p><p>In this episode, you’ll get the scoop on how to get your Email and SMS marketing ready for Black Friday and Cyber Monday.  You will get tips, hacks and best practices from three leading experts. This is a great episode for marketers and business owners preparing for the upcoming sales!</p><p><br></p><p>This event was sponsored by our good friends at: </p><p><a href="https://www.juni.co/">Juni</a> - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.co</p><p><br></p><p><a href="https://emarsys.com/">Emarsys</a> -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.com</p><p><br></p><p><a href="https://www.postscript.io/">Postscript</a> - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.io</p><p><br></p><p><a href="https://recart.com/">Recart</a> -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.com</p><p><br></p><p><a href="https://www.omnisend.com/">Omnisend</a> -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com </p><p><br></p><p><a href="https://www.bolt.com/">Bolt</a> - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.com</p><p><br></p><p><a href="h