S01 E06 DTC and New Messaging Methods for Pharma in Canada

<p>In our sixth episode, Peter Brenders, Founder & President of Kontollo Health, talks with Mike Egli, General Manager of Aspen Pharmacare Canada Inc., and Patrick Massad, Commissioner of the Pharmaceutical Advertising Advisory Board (PAAB), about digital marketing to doctors and direct to consumer (DTC) advertising in Canada.</p> <br/><br/>Get on the email list at <a href="https://healthbiz.substack.com?utm_medium=podcast">healthbiz.substack.com</a>