Rune Sovndahl – A Business Is Only as Strong as Its Weakest Link

<p><a href="https://www.linkedin.com/in/runelondon/" rel="noopener noreferrer" target="_blank"><strong>Rune Sovndahl</strong></a> is the co-founder of<a href="https://www.fantasticservices.com/" rel="noopener noreferrer" target="_blank"> Fantastic Services</a> – an international brand with 10+ years of experience that combines technological innovations with bespoke customer care to deliver services for the home, office, and garden.</p><p>Rune is Danish but moved to London 20 years ago to study for a BA (Hons) in Business Information Systems Design at South Bank University. Following the completion of his degree, he was accepted into a graduate program with British Telecom.</p><p>In 2003 he also established the European Young Professionals committee in London and was involved in its website’s creation and the recruitment of more than 200 new members. Most recently, he worked for lastminute.com as Head of SEO.</p><p>&nbsp;</p><p class="ql-align-center"><strong>“For any investment that you get into, be prepared to lose it all.”</strong></p><p class="ql-align-center">Rune Sovndahl</p><p>&nbsp;</p><h2><strong>Worst investment ever</strong></h2><p>Rune was running a successful business, and he had managed to put aside some good savings for 12 years. He decided that he wanted to invest this money in something that would make him a good return. So he started researching possible investment ideas.</p><h3><strong>Getting some of the Amazon pie</strong></h3><p>Rune came across Fulfillment by Amazon, something he found quite fascinating, and after he did his math, he saw that he could make some pretty good money. So he got into this.</p><h3><strong>Mixing business with friendship</strong></h3><p>At the time, Rune had a friend he had worked with for a couple of years on many other things. Rune spoke to his friend about his new investment, and they agreed to run it together. They signed a contract, got the paperwork in order, and the partnership was good on paper.</p><h3><strong>Return on investment</strong></h3><p>The busines