RunDMG's Gil David Talks E-Com Strategies, Fatal Financial Expectations, + LTRs vs Quick $$

<p>Check in for a chat with UK e-comm agency owner and Ireland’s first Facebook Marketing Partner, Gil David about the ins and outs of managing $5M to $6M a year on ads for e-commerce clients and brands including Telefonica, Kaspersky, Eton Shirts, Heidi Klein, Mous, David Meade Mindreader.</p><p>We’ll see how he squeezes every last penny out of  successful copy and video that did well over 7-figures.  Figure out the epic failure of a Fivver flop. And get his insights on the financial basics of staying in business during tricky times.</p><p><br></p><p>TAKEAWAYS</p><ul> <li>Why iterating on what works is huge -- and why so few have the discipline to do it.</li> <li>The anti-ad content advertisers tend to put at the bottom of a funnel  -- and why you shouldn’t.</li> <li>What you MUST do with 25% of your revenue if you want to be viable long term.</li> <li>Why the client/agency dynamic is deadly and how to deal with clients on these terms instead.</li> <li>How to blend performance-based revenue with a retainer and still make out like a bandit.<p></p> </li> </ul><p><br></p><p>RESOURCES/CONTACT:</p><p><a href="https://www.linkedin.com/in/gil-david">www.linkedin.com/in/gil-david<br></a><br></p><p><a href="http://www.twitter.com/@Gil_RunDMG">www.twitter.com/@Gil_RunDMG</a></p><p><br></p>