Riley Anderson, CEO of Umami Games, on hyper casual games

<p>On today&#39;s episode of the Mastering Retention podcast, Riley Andersen, Co-Founder and CEO of Umami Games, joins Tom to talk all about hyper-casual games! Umami Games is a hyper-casual games startup in Copenhagen, Denmark. Riley always been a passionate gamer but found her light with hyper-casual games. </p><p>Topics from today: </p><ul><li>How being a social media manager shaped her way of thinking now</li><li>How she started Umani Games </li><li>What are hyper hyper-casual games? </li><li>Who is the target audience for hyper-casual games? </li><li>Steps to go from idea to reality in hyper-casual games </li><li>CPI in hyper-casual games </li><li>Monetizing your game </li><li>One retention tip for hyper-casual games </li><li>Finding the right people for your company </li></ul>