ReWriting the Human Story - Chapter 1

We started our thought experiment with Kenneth Burke’s definition of story as “equipment for living.” Burke offers a great start but it is Jeff DeChambeau who really brings all the essential elements together in defining story as “information processing technology.” And, whether we realize it or not, it is among the oldest, most powerful, and longest-lasting technologies we have. But let us break it apart and take a closer look to see how and why DeChambeau’s definition works so well. The first thing we ought to note is that story is about information. It started around the Cognitive Revolution 70,000 years ago when we had no writing and story was the vehicle that carried information from one person to another, one generation to another. Then we invented writing and moved from the oral to the written word. Story got even more powerful because we could suddenly send information both across space and time. Even today, in the age of 24-hour-news, social media, YouTube videos, and audio podcasts, the most popular and powerful memes still come wrapped in some kind of story. Because story was and continues to be the best vehicle for capturing, carrying, and transmitting information. The second is that story is about processing – i.e. organizing said information in a way that provides new insight we did not have before. In other words, a story can take data and make sense of it. So it turns information into knowledge. Because there is a point to using story, a lesson to be learned. It is for this reason that Walter Benjamin notes: “The value of information does not survive the moment in which it was new. It lives only at that moment; it has to surrender to it completely and explain itself to it without losing any time. A story is different. It does not expend itself. It preserves and concentrates its strength and is capable of releasing it even after a long time.” The third part is that it is technology because story is a conceptual tool created by Homo Sapiens. For example, Kevin Kelly defines technology as “anythin