Renee Amor on keeping a brand’s promise at BPAY

<p><a href= "https://www.linkedin.com/in/reneeamor/?originalSubdomain=au"><span style="font-weight: 400;"> Renee Amor</span></a><span style="font-weight: 400;">, General Manager Marketing and Communications at BPAY, sits down with host Mark Jones to discuss the role of trust and loyalty in brand communications, valuing simplicity, and how marketers can communicate a brand’s honest truth through storytelling.</span></p> <p><strong>Resources</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><a href= "https://mumbrella.com.au/drag-artist-leasa-mann-fronts-bpays-campaign-to-help-pay-the-bills-of-indigenous-australians-638876"> <span style="font-weight: 400;">Drag artist Leasa Mann fronts BPAY's campaign to help people in need</span></a><span style= "font-weight: 400;"> </span></li> <li style="font-weight: 400;" aria-level="1"><a href= "https://mumbrella.com.au/bpay-appeals-to-australians-to-help-pay-the-bills-of-drought-affected-farmers-617562"> <span style="font-weight: 400;">BPAY appeals to Australians to help pay the bills of drought-affected farmers</span></a><span style= "font-weight: 400;"> </span></li> <li style="font-weight: 400;" aria-level="1"><a href= "https://www.adnews.com.au/campaigns/bpay-presents-australian-drought-stories-in-online-art-exhibition-via-bmf"> <span style="font-weight: 400;">BPAY presents Australian drought stories in online art exhibition via BMF</span></a><span style= "font-weight: 400;"> </span></li> </ul> <p><strong>You might also like…</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><a href= "https://thecmoshow.filteredmedia.com.au/amy-smith-on-brand-purpose-at-t2-tea/"> <span style="font-weight: 400;">Amy Smith on brand purpose at T2 Tea</span></a></li> <li style="font-weight: 400;" aria-level="1"><a href= "https://thecmoshow.filteredmedia.com.au/ryan-barlow-on-brand-responsibility-at-mcgrath-foundation/"> <span style="font-weight: 400;">Ryan Barlow on brand responsibility at McGrath Foundation</span></a><span style= "font-weight: 400;"> </span></li> <li