Rebecca Lynn - Finding Your Customers - [Invest Like the Best, EP.309]

<p><span style="font-weight: 400;">My guest this week is</span> <a href="https://twitter.com/VCRebecca"><span style= "font-weight: 400;">Rebecca Lynn</span></a><span style= "font-weight: 400;">. Rebecca co-founded early-stage investor Canvas Ventures in 2013 and is regularly featured as one of the best VCs in the market. She has deep positioning and go-to-market experience, which she honed during her time at Procter & Gamble, and that's the focus of our discussion. We cover the details of great marketing, why you should say no to customers, and how she has built Canvas. Please enjoy my discussion with Rebecca Lynn.</span></p> <p> </p> <p><span style="font-weight: 400;">For the full show notes, transcript, and links to mentioned content, check out the episode page</span> <a href= "https://www.joincolossus.com/episodes/71195566/lynn-finding-your-customers"> <span style="font-weight: 400;">here</span></a><span style= "font-weight: 400;">.</span></p> <p> </p> <p><strong>-----</strong></p> <p> </p> <p><strong>This episode is brought to you by</strong> <a href= "https://tegus.co/patrick"><strong>Tegus</strong></a><strong>. Tegus streamlines the investment research process so you can get up to speed and find answers to critical questions on companies faster and more efficiently. The Tegus platform surfaces the hard-to-get qualitative insights, gives instant access to critical public financial data through BamSEC, and helps you set up customized expert calls. It’s all done on a single, modern Saas platform that offers 360-degree insight into any public or private company. I’ve been so impressed by the platform that my firm, Positive Sum, recently made an investment in Tegus. We did so because we feel that Tegus will be the gold standard platform for investing research for decades to come. As a listener, you can take Tegus for a free test drive by visiting</strong> <a href= "https://tegus.co/patrick"><strong>tegus.co/patrick</strong></a><strong>.</strong></p> <p> </p> <p><strong>-----</strong></p> <p> </p> <p><strong>Toda