Real Estate with Howard Drukarsh - Episode 37 Bob Goldberg

<p><strong>Bob Goldberg CEO of NAR the National Association of REALTORS®</strong> joins Howard to chat about the organization, technology, advice for REALTORS® and individuals interested in becoming real estate sales professionals. </p><p>Bob Goldberg is Chief Executive Officer of the National Association of REALTORS®. During his tenure, Goldberg has focused on transforming the organization and leading efforts to put members first, while driving the technology innovation and collaboration needed to position the real estate industry for the future. Working with the association’s volunteer leadership, Goldberg has specifically emphasized the importance of staying ahead of “proptech” or “real estate- and property-focused technology.” Under his leadership, NAR launched the Strategic Business Innovation and Technology Group (SBIT), designed to drive industry innovation and benefits to NAR members. The group includes an Emerging Technology team, tasked with finding partnerships with organizations, companies, and institutions researching and developing new technologies. The team also launched the successful Innovation and Opportunity Investment Summit (iOi), a unique yearly gathering of real estate practitioners, technology innovators, and investors to identify opportunities to work together.<br>Goldberg introduced a staff culture focused on putting members first, leading change, communication, collaboration, and giving respect. He has made transparency a watchword of the organization, using video, Facebook Live events, and personal visits to communicate directly with NAR’s 1.4 million members. Under Goldberg’s leadership, in 2019, the association launched a successful advertising campaign, “That’s Who We R,” that racked up more than 2.3 billion impressions in its first year.<br>Goldberg led the expansion of academic achievement opportunities to members through an agreement with Columbia College in Columbia, Mo. The new NAR Academy at Columbia College provides financial assistance to members who enroll in pursu