Proving the Value of Employer Brand Efforts

In this episode, Bryan Chaney, Indeed’s Director of Employer Brand, speaks with Emily Firth, creator of the employer brand (EB) consulting practice thetruthworks. As the former Global Head of Employer Branding at travel site Booking.com, Firth brings a wealth of experience and innovative ideas to the employer brand space, and helps clients to attract and engage talent in an authentic way. Their conversation spans key employer branding topics including: Employee resource groups and how to use them The importance of competitive storytelling Proving employer brand’s value to executives