
Podcast Power Moves
Winnie Luz
Description
<p>Podcasts are one of the best ways to reach more prospective clients for your business. Not just from the audience but from the person you’re interviewing – or who is interviewing you, not to mention the referrals they can send your way.</p><p> </p><p>Podcasts are a great way to “speed up” a potential business relationship. You get to know your potential client or partner – and can quickly see how you can provide them value… perhaps even to people they know.</p><p> </p><p>But what works best: </p><p> </p><p>1. Hosting your own podcast and inviting guests?</p><p>2. Being a guest on other peoples’ podcasts?</p><p> </p><p>We’ve tested this proposition and have come up with a definitive result for the method that gets the most – and best – leads that might surprise you. Tune in to get the answer and find out how that should impact your own podcast marketing efforts, including…</p><ul> <li>Why audience size doesn’t impact how effective a podcast can be</li> <li>How podcasting works as the ultimate networking tool… that actually gets results</li> <li>The must-have giveaway when guesting on podcasts</li> <li>What you should include in your podcast to boost referrals</li> <li>And more</li> </ul>