PMP #208: Life Profitability With Adii Pienaar

<p>I was recently contacted by the author, Adii Pienaar, wanting to share his new book all about 'life profitability'. As someone who prioritises building a business that supports the lifestyle you want, this concept of 'life profitability' really got my attention!</p> <p>Adii mentioned that he'd been in contact with one of my online business heroes, Paul Jarvis. You might remember that <a href="https://paulminors.com/blog/company-of-one-interview-with-paul-jarvis/">I interviewed Paul on the podcast</a> all about his book 'Company of One' and building a business that doesn't prioritise growth. This was all the convincing I needed so I decided to get Adii on the podcast to chat about his ideas!</p> <p>Adii is a family man, entrepreneur, writer, runner and wine-drinker from Cape Town, South Africa. He was the co-founder of WooCommerce which he sold to Automattic in 2013. He then co-founded the conversion rate optimisation agency, Conversio, which he later sold to Campaign Monitor in 2019. And now he's working on an email marketing platform, CM Commerce.</p> <p>Show notes (please leave me a comment with your questions and feedback) » <a href="https://paulminors.com/208">https://paulminors.com/208</a></p> <p>If you enjoyed this episode, I'd love it if you could leave me a review.</p> <p>Intro/Outro Music: "Synthia" by Scott &amp; Brendo</p> --- Send in a voice message: https://anchor.fm/paulminors/message