Pivoting During Tough Times

<p>Thanks a lot for tuning in to the pilot episode of Super Entrepreneurs. </p> <p> </p> <p>It’s no secret that the entire world was caught completely offside and unprepared by the current global pandemic, Covid-19. This resulted in us witnessing a complete flip in the way we conduct our social and economic activities. Governments worldwide in a bid to curb the spread of the virus have put cities in lockdown and ordered the closure of several businesses. </p> <p>Safe to say that even with the pandemic handled in the near future, the world will really never be the same again. </p> <p> </p> <p>I’ve also been personally hit with the virus. </p> <p> </p> <p>But even with everything going south for so many entrepreneurs. There’s hope. </p> <p>Hope in the form of pivoting. </p> <p> </p> <p>A lot of business owners, even without the resources they’re normally accustomed to, have found a way to creatively stay active and serve their customers. </p> <p> </p> <p>In the past, many businesses and startups such as Slack that were sailing towards failure have been able to turn the tables and make billions in profits through pivoting. </p> <p>Currently two well-established startups, Hexagon and ArtNight have found a way to turn the current odds caused by the pandemic into their advantage. </p> <p>Hexigone, a  company that manufactures corrosion inhibitors for buildings, has pivoted into manufacturing and distributing sanitizers full time. </p> <p>ArtNight on the other hand has pivoted into providing online workshops for its clients. A switch from its old model where offline workshops were their major focus.</p> <p> </p> <p>The key is to not panic, and instead, slowly plan and execute a pivot for your business. And although all our businesses are of a dynamic nature, the principles of pivoting are pretty much the same worldwide. </p> <p>Some of the tips you can take into advice while planning your pivot include;</p> <ul><li style="font-weight:400;">Act as soon as possible. No one knows for sure how long the pa