Optimize Your Pricing Strategies with Cutting-Edge Cloud Technology with Finn Hansen

<p dir="ltr"><strong>Finn Helmo Hansen</strong> is the CEO and Co-founder of Price Beam and Stratinis, helping businesses use pricing and revenue growth to win.</p> <p dir="ltr">In this episode, Finn discusses the two companies he founded - Stratinis and Price Beam - and their significant contributions to the field of market research in pricing. He also sheds light on effective pricing optimization strategies.</p> <p><strong> </strong></p> <p dir="ltr"><strong>Why you have to check out today’s podcast:</strong></p> <ul> <li dir="ltr" role="presentation">Find out how Price Beam does market research for optimizing pricing using a cloud-based technology</li> <li dir="ltr" role="presentation">Discover what advantages and capabilities conjoint analysis have over other market research techniques</li> <li dir="ltr" role="presentation">Learn insights into the pricing optimization frontiers that are on the rise</li> </ul> <p><strong> </strong></p> <p dir="ltr"><strong>"It's not about communicating once you've launched the price increase or even the day before, it's a continuous communication. And if you as a pricing team think that you're communicating enough, then double it."</strong></p> <p dir="ltr"><em>- Finn Hansen</em></p> <p><strong> </strong></p> <p dir="ltr"><strong>Topics Covered:</strong></p> <p dir="ltr">01:13 - What paved his route to pricing</p> <p dir="ltr">02:29 - Is there truth to wine quality equals higher price?</p> <p dir="ltr">03:24 - What prevent wineries from raising wine price</p> <p dir="ltr">05:02 - How do these companies he created, Price Beam and Stratinis differ from each other and why he created these two</p> <p dir="ltr">07:17 - What specifically does each of these companies do?</p> <p dir="ltr">09:25 - More in-depth discussion of the business structure of each company</p> <p dir="ltr">11:09 - How does Price Beam and Stratinis relates to or differs from Conjointly [the process of gathering data up to analysis]</p> <p dir="ltr">13:59 - The way AI [called Tool Plus] works in the whole process