Neal Schaffer and The Age of Influence

<p>Neal Schaffer, an internationally recognized social media marketing expert, explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers, and leveraging that influence to share your message in a more credible and authentic way. This is a handbook for anyone who wants to successfully spread a message in the age of social media.</p> <p>Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies on how to:</p> <ul> <li>Identify,&nbsp;approach, and engage the right influencers for their brand or product.</li> <li>Determine&nbsp;what resources to put behind influencer campaigns.</li> <li>Manage the business side of influencer marketing, including tools that will help&nbsp;measure ROI.</li> <li>Develop&nbsp;their brand’s social media voice to become an influencer in its own right.</li> </ul> <p>New Book: <a href="https://nealschaffer.com/ageofinfluence" target="_blank">https://nealschaffer.com/ageofinfluence</a><br> Web: <a href="https://nealschaffer.com/" target="_blank">https://nealschaffer.com</a><br> Podcast: <a href="https://nealschaffer.com/podcast" target="_blank">https://nealschaffer.com/podcast</a><br> Community: <a href="https://nealschaffer.com/community" target="_blank">https://nealschaffer.com/community</a></p> <p><a href="https://www.amazon.com/Age-Influence-Power-Influencers-Elevate/dp/1400216362/ref=as_li_ss_tl?_encoding=UTF8&amp;qid=&amp;sr=&amp;linkCode=sl1&amp;tag=windminetwor-20&amp;linkId=241999fadb26f6bc02547da69ae16ee6&amp;language=en_US">https://www.amazon.com/Age-Influence-Power-Influencers-Elevate/dp/1400216362/ref=as_li_ss_tl?_encoding=UTF8&amp;qid=&amp;sr=&amp;linkCode=sl1&amp;tag=windminetwor-20&amp;linkId=241999fadb26f6bc02547da69ae16ee6&amp;language=en_US</a><br> <br> <a href="https://voymedia.com">https://voymedia.com</a></p> --- Send in a voice message: https://anchor.fm/digitalmarketingfastlane/message