NBA Finals Ratings for Game 5 Down One Million Viewers From Game 4

<p>NBA Finals ratings have been disastrous in 2021. Preliminary ratings for Game 5 have been released...and the declining trend continued. Overnight numbers for Game 5 show the NBA lost one million viewers in comparison to Game 4.</p> <p>We reveal the preliminary ratings for Game 5...and explain why this should concern Adam Silver. We also explain why the NBA is experiencing low ratings...and how having LeBron James playing in the NBA Finals would make little difference in terms of television ratings.</p>