
Muchaneta Ten Napel on utilizing tech as a tool to change how fashion does business, not a crutch that will *save us all* & preparing for the fashion policy changes that are on the horizon
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<p class="" data-pm-slice="1 1 []">In episode 308, Kestrel welcomes Muchaneta Ten Napel, the founder of Shape Innovate and FashNerd.com, to the show. As a fashion economist, a lecturer, a writer, a consultant and the founder of <a href= "https://shapeinnovate.com/" target="_blank" rel="noopener">Shape Innovate</a> and <a href="https://fashnerd.com/" target="_blank" rel="noopener">FashNerd.com</a>, Muchaneta is powering change through a multifaceted approach. </p> <p><strong>“To many people, today, to be sustainable is a way of draining money out of your company — it’s not a money-making initiative. And that’s the kind of thoughts that I would like to really change. Because for me, that merger of fashion and technology is growing and changing. It’s going beyond the wearable tech that we all were kind of excited about, and all the different devices. It’s now the idea of using innovation to make a social impact and to problem solve when it comes to sustainability — that’s where technology is now.” </strong><br /> <strong>-Muchaneta</strong></p> <p class="" data-pm-slice="1 1 []">Fashion’s obsession with technology is something we’ve spoken about before – there’s this sentiment that often permeates the space, hyping tech to be some sort of avenue that will serendipitously save us all from the climate crisis.</p> <p class="">From investors to the media, tech is often held up on a pedestal, and treated as though it’s going to be the reason or the way we change fashion for the better. </p> <p class="">From my lens, there’s no golden ticket – we need so many avenues and approaches – you know, we need regulatory change and we need corporate change, and we need individual change and collective advocacy. </p> <p class="">And as we’ve talked about before – there are so many important reasons to not only look into the future, but also to look back into history and culture. For example, we can learn so much from Indigenous practices – from farming techniques to dyeing approaches and beyond.</p> <p class="">And when it comes to
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Muchaneta Ten Napel on utilizing tech as a tool to change how fashion does business, not a crutch that will *save us all* & preparing for the fashion policy changes that are on the horizon
matselisontsohi