Meet Generation Z

<br><a href="https://podcasts.mckinsey.com:443/l?r=unknown&s=_unknown&i=6c633a31303030303163347172646439303138666269&he=68747470732533412532462532467777772e6d636b696e7365792e636f6d253246617373657473253246646f74636f6d2532467468652d6d636b696e7365792d706f64636173742532464d502d4d6565742d47656e65726174696f6e2d5a2e6d7033">Read more &#62;</a><br><a href="https://podcasts.mckinsey.com:443/l?r=unknown&s=_unknown&i=6c633a31303030303163347172646439303138666269&he=253246253246706f6463617374732e6d636b696e7365792e636f6d253246706f646361737425334670632533446d61696e253236707525334468747470732532353341253235324625323532467777772e6d636b696e7365792e636f6d25323532466173736574732532353246646f74636f6d25323532467468652d6d636b696e7365792d706f646361737425323532464d502d4d6565742d47656e65726174696f6e2d5a2e6d7033253236706e2533444d65657425324247656e65726174696f6e2532425a"> </a>&nbsp;&nbsp; <a href="https://podcasts.mckinsey.com:443/l?r=unknown&s=_unknown&i=6c633a31303030303163347172646439303138666269&he=253246253246706f6463617374732e6d636b696e7365792e636f6d253246706f646361737425334670632533446d61696e253236707525334468747470732532353341253235324625323532467777772e6d636b696e7365792e636f6d25323532466173736574732532353246646f74636f6d25323532467468652d6d636b696e7365792d706f646361737425323532464d502d4d6565742d47656e65726174696f6e2d5a2e6d7033253236706e2533444d65657425324247656e65726174696f6e2532425a"> Listen to the podcast (duration: 32:08) &#62; </a>&nbsp;<span style="font-size: 13px;">The newest consumer generations—Gen Z and the millennials—are challenging traditional retail models.</span><p>See <a href="https://www.mckinsey.com/privacy-policy">www.mckinsey.com/privacy-policy</a> for privacy information</p>