Mark Gaunya - Captivated Health

<p><span style="font-weight: 400;">Welcome back to the Aww Shift Podcast! Today, our guest is Mark Gaunya, the Founding Principal and CEO of Captivated Health. Benefits Pro recognizes him as a Top 5 Broker of the Year Finalist, Benefits Adviser nationally, and one of the top 30 Thought Leaders. Mark developed innovative solutions to complex challenges to save clients time and money. He's passionate about consumerism, health & well-being, and its exponentially positive cultural and financial impact on businesses and organizations. Mark is also the Principal of Borislow Insurance, which serves clients who invest $1m+ in their employee benefits program by developing innovative solutions to complex challenges, saving time and money. Today, Mark talks with us about the healthcare system issues that consumers face today.</span></p> <p><span style="font-weight: 400;">[9:21]</span> <strong>Why should I listen to you?</strong></p> <p><span style="font-weight: 400;">The first thing you'll notice is that I'll be paying attention to you because I'm naturally curious about other people and their stories. I'm curious about what makes people tick, what motivates them, what they care about, and what they are passionate about. We'll have a great conversation if we can discover areas of commonality. </span></p> <p><span style="font-weight: 400;">[9:55]</span> <strong>What do you do better than other people?</strong></p> <p><span style="font-weight: 400;">I take complicated stuff and make it simple for people to understand.</span></p> <p><span style="font-weight: 400;">[10:37]</span> <strong>How can you bring the conversation of healthcare understandable to the ninth-grade level?</strong></p> <p><span style="font-weight: 400;">Like anything in life, you’ll first have to understand the language. If you are having a conversation while translating one word at a time, it’s nearly impossible to do. That is exactly what nine out of ten individuals in our country are doing with healthcare right now. It was purposefully designed to be over