Making Your Sales Better With Statler & Waldorf

<p>Nick "Statler" Ayton & Marcus "Waldorf" Cauchi the grumpy old Muppets of sales, are two of the grizzliest old sales lags you will ever meet, do their best to hold up the ugly mirror for you.</p> <p>We explore why women often outperform men in sales, #ThinkFeelKnow, planning, compensation, the operating model to do your research appropriately, the power of saying no and prioritising. We bemoan the lack of business acumen or awareness of the moving parts in customers' businesses, the lack of Board member or senior executive engagement with customers. We dig into the madness of growth at any price, the true purpose of the cosmetic fiction of the annual report.</p> <p>Are you using a #LeanBusinessCanvas for planning your go to market and focusing your message? How do you scale fastest and furthest? The paradox is you need to relinquish control, split the pie, and tighten your focus from your total addressable market to a handful of opportunities. We dig deep into CEO, CFO and COO mindsets, the problems with tactical procurement and lack of strategic and emotional awareness on the part of salespeople.</p> <p>We do a deep dive into recruitment and predictive hiring decisions. You will learn why selling needs you to play the person not the problem they bring you.</p> <p>Contact Nick on <a href='https://www.linkedin.com/in/nickayton'>linkedin.com/in/nickayton</a></p> Websites<ul class="list-style-none"><li class="pv-contact-info__ci-container link t-14"> <a href='https://www.nickayton.com/'>nickayton.com  </a>(Personal Website) </li> <li class="pv-contact-info__ci-container link t-14"> <a href='https://www.21milliontv.com/'>21milliontv.com  </a>(Company Website) </li> <li class="pv-contact-info__ci-container link t-14"> <a href='https://www.nickayton.brandyourself.com/'>nickayton.brandyourself.com  </a>(Personal Website) </li> </ul> <p>--</p> <p> </p> <p class="_72b584a33b4aad1bec787e057cf07946-scss _8a9c5cc886805907de5073b8ebc3acd8-scss">If you are the owner or CEO of a technology company and you