MacVoices #22158: MacVoices Live! - Apple At The Top of the Brand Value Heap (Again) (3)

<p>This MacVoices Live! discussion concludes with more on the Kantar designation of Apple as the world’s most valuable brand. The panel of <strong>Chuck Joiner</strong>, <strong>David Ginsburg</strong>, <strong>Jay Miller</strong>, <strong>Jim Re</strong><strong>a</strong><strong>, Jeff Gamet</strong>, <strong>Mark Fuccio</strong>, and <strong>Andrew Orr </strong>debate the methodology, but not the result, of that designation and how such designations are used in business. (Part 3) </p> <p><a href="http://patreon.com/macvoices"><img height="152" alt="MacVoices Slack" class="aligncenter size-medium wp-image-12150" src="http://www.macvoices.com/wp-content/uploads/MacVoices-Slack-graphic-250-x-500-300x152.png" width="300" /></a></p> <p>This edition of MacVoices is supported by The MacVoices Slack. Available to silver, gold, and platinum Patrons of MacVoices. Sign up at <a href="http://patreon.com/macvoices"><strong>Patreon.com/macvoices</strong></a>.</p> <!--more--> <br /> <h3>Show Notes:</h3> <p><strong>Links:</strong></p> <p><a href="https://9to5mac.com/2022/06/16/kantar-brandz-2022/"><strong>Kantar Brandz 2022 report finds Apple the world’s most valuable brand</strong></a> on 9to5Mac</p> <p><strong><a href="https://www.kantar.com/north-america/inspiration/brands/what-are-the-most-valuable-global-brands-in-2022">What are the most valuable global brands in 2022?</a></strong> on Kantar</p> <p> </p> <p><strong>Guests:</strong></p> <p><strong>Mark Fuccio</strong> is actively involved in high tech startup companies, both as a principle at piqsure.com, or as a marketing advisor through his consulting practice Tactics Sells High Tech, Inc. Mark was a proud investor in Microsoft from the mid-1990's selling in mid 2000, and hopes one day that MSFT will be again an attractive investment. You can contact Mark through <a href="http://twitter.com/markfuccio"><strong>Twitter</strong></a> on <a href="https://www.linkedin.com/in/mark-t-fuccio/"><strong>LinkedIn</strong></a>.</p> <p><strong>Jeff Gamet</strong> is a technology blog