
Loyal Carl’s Jr. and Hardee’s Fans Crave Rewards Program
Lord Sky
19 min
Business & Finance
Description
<p>Chad Crawford is the Chief Brand Officer of CKE Restaurants, the parent organization for quick-service brands Carl’s Jr. and Hardee’s, based in Franklin, Tennessee.</p><p>Loyalty360 CEO Mark Johnson met with Crawford to discuss the company’s new My Rewards loyalty program, as well as the challenges and opportunities faced by the quick-service restaurant industry during the changing consumer landscape.</p>
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Loyal Carl’s Jr. and Hardee’s Fans Crave Rewards Program
Lord Sky