Leveraging powerful storytelling by using podcasts and how to get started with Daren Lake from Pod Paste

<p><strong>What you will learn in this episode:</strong></p><ul><li>How Daren first got into podcasting</li><li>The power of story-telling and narratives with your podcast</li><li>The advantages of starting podcasts </li><li>The best way to get your business started with podcasts</li><li>What locations are best to produce high-quality sound </li><li>Spaces and microphones you can start recording with/in</li><li>How to make a cost-effective,  clean podcast recording</li><li>How to extract stories out of podcast guests</li><li>When to jump in to podcast strategy</li></ul><p> </p><p><strong>Links mentioned:</strong></p><ul><li><a href="https://www.thestudio.org.au/">The Studio</a></li><li><a href="https://www.npr.org/programs/">NPR show</a></li><li><a href="https://www.wnycstudios.org/podcasts/radiolab">Radiolab</a></li><li><a href="https://www.vox.com/2019/2/7/18214941/alex-blumberg-matt-lieber-gimlet-spotify-deal-acquisition-peter-kafka-media-podcast-audio-interview">Gimlet Media 230m acquired by Spotify</a></li><li><a href="https://www.pitchacoustics.com.au/">Pitch Acoustics</a></li></ul><p> </p><p><strong>Gear shout outs:</strong></p><ul><li><a href="http://www.rode.com/microphones/procaster">Rode procaster</a></li><li>Shure <a href="https://www.shure.com/en-MEA/products/microphones/sm7b">SM70</a></li><li>Rode <a href="https://www.rode.com/microphones/podmic">podmic</a></li><li><a href="https://zoomcorp.com/en/us/handheld-recorders/handheld-recorders/h6-audio-recorder/">Zoom H6</a></li></ul><p> </p><p><strong>Book and podcast recommendations:</strong></p><ul><li><a href="https://www.dlakecreates.com/podcast">Daren's Podcast (DLake Creates)</a></li><li><a href="https://jessicaabel.com/out-on-the-wire/">Out on the Wire</a> by Jessica Abel</li><li><a href="https://www.thisamericanlife.org/">This American Life</a> podcast</li><li><a href="https://www.audible.com.au/pd/The-99-Invisible-City-Audiobook/1529355265">The 99% Invisible City</a> by Roman Mars</li><li><a href="https://gimletmedia.com/shows/startup">Startup</