Lessons from a Year of Producing Direct Response Ads with Ben Amos

<p>In this episode I’m going to share with you some insight we’ve gained as video strategists working on million dollar DR ad campaigns. With the hope that you can pick up a thing or two for your clients regardless of their budget.</p><p><strong>In this episode we cover:</strong></p><ul><li>The learnings I’ve gained about:</li><li>Thumbstop ratio (3sec view / impressions)</li><li>Retention / Thruplays</li><li>CTR / CTP Click to purchase</li><li>CPA &amp; AOV</li><li>AAC</li><li>ROAS</li></ul><br/><p>If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com</p><p><br></p><p><a href="https://www.linkedin.com/in/beninnovate/" rel="noopener noreferrer" target="_blank">Ben Amos LinkedIn</a></p><p><a href="https://www.instagram.com/engage_ben/" rel="noopener noreferrer" target="_blank">Ben Amos Instagram</a></p><p><a href="https://twitter.com/engage_ben" rel="noopener noreferrer" target="_blank">Ben Amos Twitter</a></p><p><a href="http://engagevideomarketing.com/itunes" rel="noopener noreferrer" target="_blank">Rate the Engage Video Marketing Podcast on iTunes</a></p><p><br></p>