Leaders in Luxury with Special Guest Steve Yastrow

<p><strong>Topics covered and questions you’ll uncover during this episode:</strong></p><ul><li>Becoming a resource and confidant to client</li><li>How you can make customers commit to you</li><li>Connection of belief and actions</li><li>How to create an impactful customer experience</li><li>Using language and storytelling to create customer beliefs</li><li>Guiding customers from their challenges to the goal</li><li>What makes a relationship a real “We” relationship. </li><li>Customer vs. Client </li><li>Transaction vs. Encounter</li><li>Creating real customer loyalty</li><li>Turning presentations to conversations</li><li>What is a conversation that really matters? How do you have genuine dialogue?</li></ul><p><strong>Resources from this episode:</strong></p><ul><li><a href="https://yastrow.com/">Yastrow & Co. </a></li><li><a href="https://yastrow.com/books/#ditch">Book: Ditch the Pitch</a></li><li><a href="https://yastrow.com/books/#brand">Book: Brand Harmony</a></li><li><a href="https://yastrow.com/books/#we">Book: We, the Ideal Customer Relationship</a></li></ul>