Lead Generation x SEO, with Michael Seymour | Sponsored by Adverity

<p style="margin:0in;font-family:Calibri;font-size:11pt;">In this episode I sat down with <a href='https://www.linkedin.com/in/michael-seymour-5807aa3a/'>Michael Seymour, Director of Performance Marketing & Analytics at Higginbotham</a>. We discuss SEO, entrepreneurship, criticizing analytics, highest ROI marketing skills you can build, keyword stuffing, writing polarizing content as a business, marketing ethics, standing out as a marketing consultant, when entrepreneurs should hire their first employee, AI in marketing, and more.</p> <p style="margin:0in;font-family:Calibri;font-size:11pt;"> </p> <p style="margin:0in;font-family:arial;font-size:11pt;">This episode is sponsored by Adverity. Go to <a href='http://info.adverity.com/mxa'>info.adverity.com/mxa</a> to book a demo and learn more.</p> <p style="margin:0in;font-family:Calibri;font-size:11pt;"> </p> <p style="margin:0in;font-family:arial;font-size:11pt;text-align:center;">Join the discussion below! </p> <p style="margin:0in;font-size:11pt;text-align:center;"><a href='https://twitter.com/mxapodcast'>Twitter</a>          |          <a href='https://www.linkedin.com/groups/12544814/'>LinkedIn</a></p> <p style="margin:0in;font-family:Calibri;font-size:11pt;"> </p> <p style="margin:0in;font-family:arial;font-size:11pt;">Listen to more episodes on the <a href='https://mxa.podbean.com/'>Marketing x Analytics Homepage</a>. Transcribed episodes of Marketing x Analytics are available on <a href='https://app.podscribe.ai/episode/83484660'>Podscribe.com</a>. </p> <p style="margin:0in;font-family:Calibri;font-size:11pt;"> </p> <p style="margin:0in;font-family:arial;font-size:11pt;">All view are our own.</p>