Launching New Product and Transparency Around Data

<p>This week, Jonathan and Brett discuss data, consent, privacy, and security. It is abundantly clear that rules and regulations are necessary to safeguard personal information and contact details online. Even Google has announced a phase out of third-party cookies. Jonathan defines zero party, first party, and third party data to further clarify. They discuss how a cookie-less future relates to marketers, The Juice, and the upcoming launch of “Intent Signals.” </p><p>0:00 Introduction <br>1:00 Conversation with JG <br>3:00 Things have to change <br>7:30 Trust lost and gained <br>12:30 Zero party, first party, third party <br>19:45 Communicating data at The Juice <br>21:53 Outro </p><p><a href="https://www.thejuicehq.com/sign-up">Join The Juice</a><br><a href="https://thejuice.webflow.io/the-blend">Sign up for The Blend</a> (weekly newsletter from The Juice)</p><p>Follow The Juice:| <a href="https://www.meetfathom.com/">Website </a>| <a href="https://www.meetfathom.com/blog">Blog </a>| <a href="https://twitter.com/meetfathom">Twitter </a>| <a href="https://www.linkedin.com/company/67158012">LinkedIn</a><br>Follow Jonathan:| <a href="https://twitter.com/JDGandolf">Twitter </a>| <a href="https://www.linkedin.com/in/jonathan-gandolf/">LinkedIn</a><br>Follow Brett:| <a href="https://twitter.com/IndyMcGrath">Twitter </a>| <a href="https://www.linkedin.com/in/brett-mcgrath-54bb2914/">LinkedIn</a> </p>