Karin Conroy: Strategic Website Design for Success

<p><strong>In this episode, Steve Fretzin and Karin Conroy discuss:</strong></p><ul><li>How websites have changed from the beginning brochure style to how they work best strategically now.</li><li>Where lawyers and law firms are missing the boat on website design and strategy. </li><li>Being unique and memorable from the first look of your website. </li><li>Connecting your message with your design. </li></ul><p> </p><p><strong>Key Takeaways:</strong></p><ul><li>Website technology is constantly changing. Whenever you learn it, learn the principles and concepts about marketing and design and evolve with the changes. </li><li>Don’t pretend that you know what you’re doing in building your website - work with someone who can strategically help you design your website for what you want it to do.</li><li>Not everyone uses websites the same way you use a website. </li><li>Conversion does not mean the same for every firm. </li></ul><p> </p><p><i><strong>"Your calls to action need to be aligned with your positioning." </strong></i><strong>—  Karin Conroy</strong></p><p> </p><p><strong>Connect with Karin Conroy:  </strong></p><p>Website: <a href="https://conroycreativecounsel.com/">https://conroycreativecounsel.com/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/karinconroy/">https://www.linkedin.com/in/karinconroy/</a></p><p>Twitter: <a href="https://twitter.com/karinconroy">https://twitter.com/karinconroy</a></p><p>Facebook: <a href="https://www.facebook.com/conroycreativecounsel/">https://www.facebook.com/conroycreativecounsel/</a></p><p> </p><p><strong>Connect with Steve Fretzin:</strong></p><p>LinkedIn:<a href="https://www.linkedin.com/in/stevefretzin/"> Steve Fretzin</a></p><p>Twitter:<a href="https://twitter.com/stevefretzin"> @stevefretzin</a></p><p>Facebook:<a href="https://www.facebook.com/salesresults/"> Fretzin, Inc.</a></p><p>Website:<a href="https://fretzin.com/"> Fretzin.com</a></p><p>Email: <a href="mailto:Steve@Fretzin.com">Steve@Fretzin.com</a></p><p>Book:<a href="https://www.amazon.com/Ambitious