Justin Downes | Ski Resort Development & Management In China

<p><strong>Topics Discussed and Key Points:</strong></p><p>●      Problems that Axis aims to solve</p><p>●      How Axis helps to develop resorts</p><p>●      How is China preparing for the 2022 Winter Olympics</p><p>●      How Axis is preparing for the 2022 Winter Olympics</p><p>●      Snowsports culture and the hospitality industry in China today</p><p>●      What Chinese consumers have taught Justin and the Axis team</p><p>●      Building ski resorts in China versus other countries</p><p>●      The development of four-seasons resorts in China</p><p>●      The future of winter sports in China</p><p>●      What the West can learn from China’s snowsports industry</p><p><strong> </strong></p><p><strong>Episode Summary:</strong></p><p>Today on The Negotiation, we speak with Justin Downes, President of Axis Leisure Management, a firm comprised of hospitality, leisure and business experts specializing in winter sports, hotels, resorts, restaurants, bars, retail, golf courses, tourism authorities, entertainment companies and various other establishments related to the services and hospitality industries in China.</p><p>Axis was founded to address the fact that, at the time, “there [was] absolutely no expertise in the China market for building international-level ski resort destinations.” The management firm was thus established to “bring a global, high-quality standard experience across the board into the winter sports market in China.”</p><p>The company prides itself not only on its ability to facilitate business management but also on the capability of its team of experts to take someone’s vision out of their head and onto paper.</p><p>Listen in as Justin shares how China is preparing for the 2022 Winter Olympics in Beijing, which he says is dependent on the evolution of Chinese industry, the actual preparation and production going into the Olympic Games, and how the governing body intends to navigate COVID-19 before and during the actual Games.</p><p>The lead-up to the 2022 Winter Olympics bodes well not o