John Ferrara #144

How to Grow Your Business without Spending a Dime on Marketing<br /><br />Guest: John Ferrara, CEO of Nimble<br />The Business of Biohacking and Alternative Healthcare. <br /><br />Join the community - <a href="https://www.realvalue.media/" rel="noopener">https://www.realvalue.media/</a><br />Monthly webinar - <a href="https://www.realvalue.media/swt-community" rel="noopener">https://www.realvalue.media/swt-community</a><br /><br />Let's Connect<br />Website: JoeAlexLemon.work<br />InstaGram: <a href="https://www.instagram.com/joealexlemon/" rel="noopener">https://www.instagram.com/joealexlemon/</a><br />Linkedin Company: <a href="https://www.linkedin.com/company/marathonselling" rel="noopener">https://www.linkedin.com/company/marathonselling</a><br />Linkedin: <a href="https://www.linkedin.com/in/joealexlemon/" rel="noopener">https://www.linkedin.com/in/joealexlemon/</a><br />TikTok: <a href="https://vm.tiktok.com/ZMdF9f7hg/" rel="noopener">https://vm.tiktok.com/ZMdF9f7hg/</a><br /><br /><br />Join Joe Lemon on the The Real Value Exchange podcast that highlights health entrepreneurs and change-agents moving our healthcare system forward.<br /><br /><br /><br />BACKGROUND<br /> <br />Where from?<br />Father was a Great Sales person. That how you the leap from engineering to sales?<br />How were you coming up? High school? Interest? <br />Selling in the 90s like.How did you get started with CRM?<br />Process of growing Goldmine <br />How do you maintain your desire to keep building business after selling Goldmine for $125 million?<br />Health scare<br /><br />PART 2 - Current State of Sales<br />A lot of confusion about Social Selling. What does it mean to you?<br />How to Build a Community of Micro-Influencers To Drive Your Business?<br />Branding vs Selling. Sales people suck at branding. What do you think is missing? <br />Lines blurr d with sales and marketing alignment <br />Future of Sales? <br /><br />PART 3 - Scrappy CEO / Nimble Life: <br />What’s the company culture like at Nimble?<br />How do you h