Jodi Daniels - Online Privacy Protection

<p><span style="font-weight: 400;">In today's episode, our guest is Jodi Daniels, Certified Informational Privacy Professional (CIPP/US). She is the Founder of Red Clover Advisors and has more than 20 years of privacy, strategy, marketing, and finance roles. She has worked with companies such as Deloitte, The Home Depot, Cox Enterprise, and Bank of America. Her team has helped hundreds of companies create privacy programs, achieve GDPR, CCPA, and US privacy law compliance, and establish a secure online data strategy their customers love. And today, she is going to share with us why privacy is essential to all aspects of the virtual world. </span></p> <p><span style="font-weight: 400;">[9:15] </span><strong>Why should we listen to you?</strong></p> <p><span style="font-weight: 400;">Our topic could depend on the day as there are so many interesting pieces. I love being a mom, and I also love health and wellness. We might be talking about healthy smoothies, how to live an extraordinary life, or we might be talking about cool business tricks. I am an inquisitive person about a variety of topics.</span></p> <p><span style="font-weight: 400;">[10:56] </span><strong>What is the Importance of Privacy?</strong></p> <p><span style="font-weight: 400;">Privacy is the beginning of digital data intersection and how we could use it to target you, whether that be for content or advertising. Underneath all business is privacy. General Data Protection Regulation or GDPR is the strictest privacy law of its kind in the world. It is considered the gold standard of privacy laws. My love for this work is when you start intersecting this with customer trust. Because at the end of the day, customers will do business with a company that they trust and will deliver a great product and service and protect their data.</span></p> <p><span style="font-weight: 400;">[17:26] </span><strong>How can our data affect our life in the hands of other people or companies?</strong></p> <p><span style="font-weight: 400;">There is a variety of different t