Jeff Polish, Founder and Executive Director of the Monti

So what is the story of the work you are doing? How can you tell it in a way that will get other people excited about moving it forward? If you can tell a good story to show people why they should care, you’re more likely to get your work greenlighted. That is what this week's First in Future guest, Jeff Polish realized one day—the power of good stories. Now he's the founder and executive director of the Monti, which works on how to use simple principles of storytelling to communicate effectively. He has been working with us at the Institute for Emerging Issues helping community leaders across the state tell their stories to help them rally support for their work.