Jeff Bullas – Don’t Force Things, Learn to Go With Your Flow

BIO: Jeff Bullas is the owner of jeffbullas.com. Forbes calls him a top influencer of Chief Marketing Officers and the world’s top social marketing talent. Entrepreneur lists him among 50 online marketing influencers to watch. Inc.com has him on the list of 20 digital marketing experts to follow on Twitter. STORY: Jeff bought a mattress and bedding furniture store, an area he had no experience or passion in. He did no research or did any due diligence, and within no time, he was deep in debt and had to close the store. He lost everything, including his marriage and the family home. LEARNING: Don’t start a business unless you have expertise and passion in that industry. Running a business is not all about the money.   “Just start. Create and share your craft, and then the world will show up.”Jeff Bullas  Guest profilehttps://www.linkedin.com/in/jeffbullas/ (Jeff Bullas) is the owner of https://www.jeffbullas.com/ (jeffbullas.com). Forbes calls him a top influencer of Chief Marketing Officers and the world’s top social marketing talent. Entrepreneur lists him among 50 online marketing influencers to watch. Inc.com has him on the list of 20 digital marketing experts to follow on https://twitter.com/jeffbullas (Twitter). Worst investment everJeff once bought a mattress and bedding furniture store on a whim. He had zero experience in running a retail business. He did zero research and due diligence. He was just thinking of the money he would make from the business. Within a day or two of buying the store, Jeff realized he’d made the wrong decision. Instead of making money, the business was chewing up cash for months on end. Jeff’s bank balance was getting lower and lower. He decided to pivot to another location to get a long-term lease. Jeff hated running this business. He was in the store seven days a week. He felt trapped. Eventually, he got to a point where he realized that he needed to pull the pin. Jeff closed the doors one day and walked away. This failure caused Jeff’s marriage to break.