It's Time for a Digital Signage Content Refresh

<p>It's Time for a Digital Signage Content Refresh</p> <p>EPISODE 53 | Guest: Debbie DeWitt, marketing communication manager for Visix, Inc.</p> <p>With the start of a new year, this is the perfect time to give your screens a makeover: try a new layout, pep up your message designs and get your user accounts in order. Even a limited content refresh can increase engagement.</p> <p>Remember that the goal is to cut through the noise, grab people’s attention and get them to take your call to action. Since your digital signs are competing with a lot of sensory input, changing things up from time to time is an easy way to entice more viewers. However, any successful content refresh strategy has be done in a methodical, measurable way, so you can tell what is and isn’t effective.</p> <p>In this episode we’ll give you some quick tips on what to refresh, how often and how easy it can be:</p> <p>- Hear about the cocktail party affect and how the brain filters information - Explore how to update layouts – new designs, arrangements and themes - Learn to reimagine and refresh evergreen message elements  - Discover quick update ideas for time, date, weather and other feeds - Get tips on refreshing playlists and calls to action  - Understand the importance of software, hardware and user updates</p> <p> </p> <p>See the full transcript <a href='https://www.visix.com/resources/podcasts/dsdr/its-time-for-a-digital-signage-content-refresh/'>HERE</a></p> <p>Need some content inspiration? <a href='https://www.visix.com/resources/infographics/100-digital-signage-message-ideas/'>Grab our infographic with 100 Digital Signage Message Ideas.</a></p>