It's Just Business Ep 106 - Diversifying Your Portfolio with Trevor Lawrence

We start out enraptured by the marketing radiance of recent NFL 1st round draft pick Trevor Lawrence who has signed a slew of marketing deals including a Cryptocurrency portfolio. A decentralized QB. Speaking of the Draft it was a rating bonanza and along with string numbers for the Kentucky Derby, are sports back to rating gold? Next, we check in on the Sports digital publishing wars with The Athletic may be for sale and Outkick heading to NewsCorp. This leads to two old dudes yelling at the clouds.