Is it Time to Hire a VP of Operations to Take Your Agency to the Next Level?

<p>After deciding to leave the mean streets of LA, where he worked as a police officer for 13 years, Jason Smith started working at the leading Facebook and Instagram advertising agency Tier 11. He eventually moved to create his own company Spotlight Social Media Consulting in 2016. Today, he joins us to talk about the key factors that have helped him grow his team and making the decision to bring a VP of Operations.</p> <h2>3 Golden Nuggets</h2> <ol> <li><strong>Having a good foundation to grow your agency.</strong> For Jason, an integral part of growing an agency is <a href= "https://jasonswenk.com/marketing-agency-team/" target="_blank" rel="noopener">having a great team</a> that have your back and know what they’re doing and are team players. People you can trust with the tasks that you’re delegating and also, why not, people that you like.</li> <li><strong>On hiring a VP of Operations.</strong> Many people are afraid of this step because of the cost it entails. But Jason has seen his agency really evolve since hiring his VP of Ops. Now <a href="https://jasonswenk.com/agency-team-success/" target= "_blank" rel="noopener">his agency has SOPs</a>, there are clear steps to bringing new employees and clients onboard, and a new project management system. Definitely worth it.</li> <li><strong>The right Facebook ads agency will be a great partner.</strong> Make sure you ask the right questions when looking for a <a href="https://jasonswenk.com/facebook-ads/" target="_blank" rel="noopener">Facebook ads</a> company because the right one will help you triple and quadruple your business and become a great asset to your brand.</li> </ol> <h2>Sponsors and Resources</h2> <p><span style= "color: #ff6600;"><strong>Oribi: </strong></span>Today's episode of the Smart Agency Masterclass is sponsored by Oribi. Check out <a href="http://Oribi.io/smartagency" target="_blank" rel="noopener">Oribi.io/smartagency</a> for a free trial. Plus when you sign up for Oribi <strong>get 20% off the first three months</strong> with promo code: